Date6th Apr 2020
CategoryWork From Home with Boxed Red/
AuthorLauren Kirkland

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Last month, big biz telecommunication company Vodafone reported a 50% increase in internet use as ‘Work from Home’ guidelines were put in place. In fact, traffic to online stores, especially grocers and supermarkets, shot up by 84% in the last week. With everyone becoming accustomed to their new situation of social distancing, where home has become everything; the office, the classroom, the entertainment system and, with last weekend’s weather, the beer garden, the digital realm, especially the likes of e-commerce and home delivery, are becoming not only convenient and preferred, but also essential for some.

Just like it always has been, the ever-changing needs of consumers mean businesses have to up their games to actually stay in the game. As more and more countries adopt different digital patterns due to consumers’ new demands and needs, businesses have to shift their company practices to be more digitally available to reflect the new needs of this altered reality. Now is the time to immerse yourself in all things digital and e-commerce. E-commerce and home delivery aren’t new. In fact the industry has been one of the “rising stars” in marketing for many years due to the abundance of technology advancements and opportunities they present. If you do not have a digital presence, or do but don’t have e-commerce functionality, now is the perfect time to make sure you do.

“E-commerce, also known as electronic commerce or internet commerce, refers to the buying and selling of goods or services using the internet, and the transfer of money and data to execute these transactions. Global retail e-commerce sales are projected to reach $27 trillion by 2020” –

How can e-commerce and home delivery benefit your business, and why should you change your company processes?

  • If you’re a local independent business that has already been hit hard by the Government guidelines, home delivery and e-commerce open up a world of opportunity for you to not only keep your business alive and running, but also to engage new audiences and customers all while keeping to the social distancing guidelines. It could be the change you needed to rocket sales and go that extra mile for your consumers.
  • It creates convenience – and with convenience being the buzzword in times like these, you’ll be able to stay ahead of the game. While the global community comes together as one to support each other, people want to help local businesses stay afloat, and e-commerce and home delivery can help them find a way to do so.
  • It goes without saying, it’s organised and so much less time consuming. You can keep track of everything that’s important all in one place. Plus, with work from home enforcements it allows you to run your business from the comfort of your own home.
  • An increase in use of social media means you can promote your online services to your hearts content and explore the exciting world of digital marketing.

Not sure where to start with it all? That’s where Boxed Red Marketing in Knutsford comes in. Get in touch with us today, and we’ll be happy to help you find and create the opportunities you need for your business.

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