Date27th Oct 2014
AuthorBoxed Red

Boxed Red design team nominated for creative award

We’ve had some incredible news at Boxed Red this week; we’ve been named as a finalist in the Best Design/Creative Award category at the North East Cheshire Business Awards.

Our recent work with Meller Braggins has been selected as one of three finalists and we’re thrilled to be named alongside two great agencies in this prestigious event in our region.

The Meller Braggins project was a six-week, integrated creative campaign that consisted of print advertising, a new responsive website, direct mail communication, online advertising, social media activity and PR coverage.

Every element of the campaign was aligned to Meller Braggins’ unique proposition and refreshed brand identity, and the creative concept focused on the company’s main differentiator – its longevity and experience in the property industry

Meller Braggins was established in 1836, so each part of the creative campaign focused on this date using clever copywriting and an eye-catching design to put meaning behind the date and evoke a feeling of surprise and recognition that builds trust and credibility.

Craig Fell, Director at Boxed Red Marketing, said: “We are so grateful to Meller Braggins for giving us such a great brief to work with, and being so trusting in our team to deliver something so creative and different to what’s expected in the property market.”

Rhoda Peckitt, Finance & HR Manager at Meller Braggins, said: “The creative concept delivered by Boxed Red was imaginative, creative and exciting. It was so different from anything we had ever done before.”

You can find out more about this fantastic campaign in our recent blog post.

The winners of the North East Cheshire Business Awards will be announced at a special event on Wednesday 26th November 2014 at The Mere Golf Resort and Spa, we’ll be sharing the results live on Twitter, so follow us @boxedred for the latest.

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